Digital Accessibility Enhancements for FanThreeSixty

Integrating WCAG compliant digital accessibility on multiple platforms while preserving functionality of existing systems.

Digital accessibility ensures that websites, applications, and technologies are usable by people of all abilities, including those with disabilities. Recognizing the importance of inclusivity, FanThreeSixty, a leader in fan engagement solutions, partnered with Viagio Technologies to enhance the accessibility of its digital platforms. Since fan engagement platforms must cater to a diverse audience, compliance with Web Content Accessibility Guidelines (WCAG) was essential to ensuring seamless interaction for all users.

Challenge

FanThreeSixty’s mobile app and website functioned well for their business but lacked some critical accessibility features. Viagio faced the challenge of integrating digital accessibility while preserving the functionality of the existing system. Additionally, compliance with accessibility standards required addressing the needs of users with visual, auditory, motor, and cognitive impairments without disrupting ongoing services.

Solution

Viagio conducted a comprehensive audit to identify accessibility barriers in FanThreeSixty’s digital platforms. After assessing the challenges, Viagio guided FanThreeSxity in implementing solutions under three key areas:

• Design Enhancements: Improved color contrast, text scalability, and screen reader compatibility.
• Keyboard Accessibility: Ensured all interactive elements were fully navigable using keyboard inputs.
• Alternative Text Integration: Added descriptive text for images and multimedia content to improve accessibility for screen reader users.

Following implementation, user testing was conducted—including direct feedback from individuals with disabilities—to refine and optimize the platform further.

Result

FanThreeSixty’s digital platforms now foster an inclusive, engaging experience for all users, reinforcing their commitment to accessibility.

✅ WCAG 2.1 Level AA Compliance: Ensured legal adherence and a more inclusive digital presence for all users.

✅ Enhanced User Experience: Improved accessibility led to higher engagement, better retention, and increased user satisfaction.

✅ Strengthened Brand Reputation: Demonstrated FanThreeSixty’s leadership in accessible fan engagement, setting a new standard for the industry.

By prioritizing accessibility, FanThreeSixty not only met compliance requirements but also expanded its reach, deepened fan engagement, and reinforced its brand as an innovator in inclusive digital experiences, benefitting all users.